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What can we do for Corporate Sponsors?

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ChannelMark

Focuses the channel on your Sales & Marketing priorities

Deploying ChannelMARK will enable a company to direct their channel marketing initiatives on their desired target markets. It also places them at the forefront of new business opportunities that are being cultivated by their channel partners, by differentiating them from their competitors and demonstrating a pro-active, supportive stance with their channel. When simply integrating ChannelMARK with any existing channel programs, such as co-op marketing programs, our Corporate Sponsors can properly motivate and create additional value for their channel(s), stimulating channel interest in promoting, proposing and selling their specific products and/or solutions. Corporate Sponsors also utilize and leverage ChannelMARK to gain more control in directing which resellers, ISVs or business partners are utilized in the business development and sales support process.

Provides a real time direct view into your Channel's Sales Pipeline and Lead Status

ChannelMARK's online, real time reporting provides complete visibility into Program Performance and specific lead detail, with online reports available to be viewed in the following formats:

In aggregate
By each respective channel partner
By Region / Territory or Sales Manager
By Program
In Archives

ChannelMARK also enables the Corporate Sponsor to track, measure, and study the age and status of every lead via online reporting, providing a view into respective partner activity for each lead prospect.

Maximizes the return on your investment into the Channel

Because ChannelMARK provides you with complete visibility into the sales opportunities and their status, your Sales Organization has the ability to more tightly manage their respective channel partners and provide assistance when necessary to move these prospects through the sales pipeline. This visibility will also heighten channel focus, yielding an increase in lead prospect cultivation and sales conversions.

ChannelMARK provides an ongoing and reliable marketing tool to Corporate Sponsors and channel partners that, when included as a consistent part of their overall marketing mix, will provide them with the ability to complete accurate Sales Forecasting, based on historical and benchmarked results.